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Includes key concept boxes, case globap, and diagrams to ensure complex management theories are clear, accessible, and linked to real-life business examples.
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A full complement of pedagogical features are consistently applied throughout the text in order to support students and to ensure they benefit from the wide-ranging content. Global Strategic Management is a core textbook for almost any International and Global Strategy course, and is suitable as a supplementary text for any Strategic Management or International Business courses.
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The text is also supported by an Online Strateegic Centre, which has been fully updated to compliment the new edition of the text. A very good book for the starters, everything explained thoroughly and easy to understand. Examples range from large international organizations including Ikea, Google, and Ferrari, to the strategies of businesses from emerging and developing economies like China, Poland, and Nigeria. Read, highlight, and take notes, across web, tablet, and phone.
Account Options Sign in. Gloval Industry Environment 4: My library Help Advanced Book Search. Analyses how successful organizations develop, implement, and manage their global strategy to compete effectively at an international level.
Global Strategic Management
Submitting a Proposal Your Contacts. The Subsidiary-Level Strategy 8: User Review strategiv Flag as inappropriate A very good book for the starters, everything explained thoroughly and easy to understand.
The External Macro Environment 3: The book is well structured and user-friendly, and I recommend it highly. Continuing with the concise treatment managsment topics, accessible writing style and clear structure that were such strengths of the first edition of this text, the second edition comprises 12 chapters divided into five parts.
Request an Inspection Copy. My library Help Advanced Book Search. New to this edition New section on Ghemawat’s CAGE framework analyses country differences and illustrates how CAGE can be used to explain the impact of regional variations on global strategy. Core theories are supported by diverse real-world examples from international organizations, including Ikea, Google, and Walmart.
Prior to this he was Senior Lecturer in Management. Jedrzej George FrynasKamel Mellahi.
Global Strategic Management – Kamel Mellahi, Jedrzej George Frynas, Paul N. Finlay – Google Books
Managing the Internationalization Process 6: A fifth part on innovation has been introduced to clearly outline the importance of this area to global strategy. It covers both traditional strategic management topics as well as new topics, such as corporate social responsibility and new technologies. Selected pages Title Page. This brand new text is the first to offer a truly global, as opposed to multinational, perspective on strategy.
Global Strategic Management – Jedrzej George Frynas, Kamel Mellahi – Google Books
Global Strategic Management gives the student a thorough understanding of the wide range of theories and research available in this nanagement, and provides a wealth of both mini- and full-length cases of successful global companies from the United States, Europe and emerging economies. This impressive book places strategic management into the global context where it belongs in today’s world.
Contents Global strategic analysis. Reviews This impressive book places strategic management into the global context where it belongs in today’s world. Fully customizable PowerPoint slides Suggested answers for case study questions Suggested answers for discussion questions. As well as providing comprehensive pedagogical features, the text is accompanied by a companion web site, which includes a lecturer area with model answers to discussion questions and case questions, and Powerpoint slides, and a student area with links to web sites of interest.